Super Bowl commercials increasingly fall victim to overhype. The idea of watching the game not for the game but for the ads has put too much pressure on something that has always been, at best, a solid 30- or 60-second gag.
The ads are getting better at avoiding some of their worst pitfalls — including the misogynistic and sexist tendencies that dragged down many of the ads from earlier in the decade. But they also increasingly feel like a lot of money thrown after nothing, especially because so many of them are for companies or products you've never heard of before.
Still, there are always at least a few ads worth checking out — and some real stinkers. Here are the nine best and five worst commercials from Super Bowl 50 — and one we simply couldn't classify. If you want to see all of the ads, you can check out our comprehensive collection here.
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